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Perpetual Arts Studios
DOVE - CHINA
A NEW AGE FOR DOVE
China promotional campaign bring the best from the Dove campaign in to a video about the city and the effects of city life on our skin and hair.
WE PARTNERED ON
On the post-production of the videos from concept to delivery.
Merging the classical Dove look with the astectic of the new generation of young Chinese females and bring them together to show the effects of pollution in the cities.
Powerful promotion video show casing the fast pace of the city and how the people live within it. How does the pollution play a part in the condition of our hair and skin, an what can we do to prevent damage.
Powerful edit with minimal graphical elements.
Showcase the real women in real china.
Use classical Dove branding to show purity and safety.
DOVE - China
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